Career Option

Today, Public relations is one of the most prominent and popular career options amongst the graduates. Here a professional works as Public relations officers (PROs) or Public relations Executives (PREs)

They can very easily find employment in different sectors, like-Corporate Sector/ Government Sectors / Pressure Groups/Causes/Lobbies / Products (creating a good image of the product before it is launched) / Public Personalities / Public Sector AND Schemes/ Projects.

The principal components to Public Relations (each not necessarily a part of all corporations, organizations or public relations firms), are:

• Media Relations - It is perhaps the paramount function of public relations.

• Speechwriters - focal point is primarily to write impressive speeches for the CEO and other top executives.

• Issues Management - deals with matters affecting   corporations in the present and potential future.

• Employee Communications - prepare the quarterly and annual reports for the organization, and the employee publications.

• Corporate Contributions - this component oversees the policy and contributions for the company.

• Community Relations - this component is the key to the organization's prolific involvement in the local and national community.