PUBLIC RELATIONS

The Public Relations deals with the monitoring and evaluating public attitudes and maintaining the balance and understanding between an Institution /organization and its Internal and External public. 'Organization' may be a government body, a business, a profession, a public service or a body concerned with education, commercial, health, culture, education - any type of small large or voluntary body.

Public and the public image are very important to any organization. They include customers - existing and potential customers, employees and management; media; government; suppliers; opinion-formers, etc. A career in the public relations is a prestigious and challenging career. The scope of employment in this public relations field is being increasingly fathomless. Because of being directly connected with the relationship and harmonious ambience between the employer and the employees, a career in this field is well-connected, influential, and meaningfully prolific.

Desired Qualifications- Graduation in any stream preferably with social sciences, liberal arts and humanities with a diploma or post graduate diploma courses in Public relations, are required. Excellent communication and convincing skills are mandatory.